Transform your online presence in Sydney
Make sure your customers see your ads on Google and Bing. Increase your sales with Google, Facebook, Instagram, and more!
Our Sydney PPC Team
See real results with Alpha Digital:
- Our PPC Sydney team is a Certified Premier Google Partner
- We have driven results for clients in Sydney, Brisbane, Melbourne, and internationally
- Our unique proprietary tools reduce your ad spend and raise your revenue
- We have the in-house tools and expertise you want behind your Google Ads account
Move to the top of Google Search.
Google Ads is our most popular platform for Pay Per Click advertising. Whether your business is small or large, we can ensure you will be at the top of Google’s search results for related keywords, every time. With hyper-targeted keywords, locations and bids, we get your ads in front of the right customers.
Make sure customers see your products first.
If you don’t have this extension of Ads, you’re missing out. Google Shopping is essential for online retailers.
Google Shopping shows relevant products, images, and prices at the top of the page, so your product is the first thing searchers see. It’s essential for online retailers:
- If you compete on price, this is an excellent way to demonstrate your advantage over more expensive competitors.
- Google Shopping pulls this information from your own website.
- You can relax because it’s always automatically up to date with your current inventory and prices.
Want to get your eCommerce products in front of new customers? Our PPC Sydney specialists will help you take advantage of this platform and grow your online store.
Build your community and boost your traffic.
Master social media and connect with your target audience. It’s no secret that social media platforms like Facebook, Instagram and YouTube have enormous user bases.
We leverage user data from a range of social platforms, to ensure your social media campaigns target the right people, at the right time.
Our expertly executed social media campaigns will:
- Improve your social presence
- Drive website traffic
- Engage your target market with customer-centric captions, images, and videos
Expand your market share.
Bing has long been the underdog in the search engine battle for supremacy but is steadily gaining ground year after year. Although Bing currently comes second to Google, you shouldn’t underestimate its user base. Do you really want to forgo that extra market share?
Our expert PPC Sydney team will leverage your Google Ads campaigns on Bing:
- Converting a strong Ads campaign into Bing is easy
- Bing is currently the less competitive advertising platform and the least expensive
The technology available to digital marketers moves at a crazy pace. There’s always something new or ‘disruptive’ that promises the world but falls short.
After watching many tools come and go, we have added the cream of the crop for our toolkit of 3rd Party technology. Adding to that, we have developed our own suite of proprietary tools to offer our clients the best advertising-spend and ROI available.
Combine our deep expertise with our premium PPC toolkit, and you get a streamlined, results-driven Ads account.
Official Google Partner
We’re proud to say that we’re a Premier Google Partner agency. As a Premier Partner, Google recognises that we are a specialist account agency, with market-leading account quality and advertising spend.
You can rest assured that we know what we’re doing, and we’re good at what we do.
Mismanaged paid advertising can become very expensive, very quickly– and that’s before you account for missed opportunities.
That’s why you should trust a Premier Google Partner with your account.
"What is PPC? What is SEM?". Click on each question below for a quick answer to some commonly asked questions about search engine marketing.
Search Engine Marketing (SEM) uses paid digital advertising through different search engines to help grow your website’s traffic and increase your sales and leads.
Pay Per Click (PPC) is the form of paid advertising in which you literally pay per click. Ultimately, this model allows you to only pay a fee when someone actually clicks on your advert. It’s a go-to advertising method for gaining new website visitors or customers quickly.
There are no minimum costs to advertise on Google, however, we recommend a minimum of $1500 per month to collect enough traffic and data to optimise your campaigns.
PPC is tried and tested. Just take a look at our case studies to see how we’ve made millions of dollars in revenue for multiple businesses.
Millions of searches are performed on Google every second. That’s why businesses pay for Google Ads to be shown in the search results pages. A targeted Google Ads campaign drives relevant, qualified visitors to your website, at the exact time that they are searching for your products and services.
Pay Per Click advertising is modelled on an open auction. Every time you bid on a search term, you are competing against other websites who also want their ads to display there. Each bidder is ranked on the quality of their ad, bid price, and landing page in order to show at the highest spot.
PPC builds traffic instantly. The results are easy to measure, and you can make changes to your strategy quickly. You pay for a fast source of traffic from platforms such as Google Ads and Bing Ads. On the other hand, SEO is a long-term advertising strategy that helps you to increase your ‘free’ or ‘organic’ website traffic over time.
PPC and SEO campaigns are built separately. However, PPC collects a large amount of keyword data very quickly. It can help uncover high converting keywords to add to your SEO campaigns.
RLSA stands for Remarketing Lists for Search Ads. Once a visitor has found your website, you want to keep them coming back for more. Our Sydney PPC team helps you use RLSA to show customised ads to users who found, then left your website. For example, if someone has come to your website but not converted, you could include a coupon in your remarketing ads so that they return and convert.
Looking to get more out of your digital presence. Or are you a like-minded agency that wants to partner with us on a project? We’d love to hear from you!